If you work on a product team, likely you have sat in a meeting where your team disagrees on the right feature to build. The conversations might sound like this: “According to the user research, the user wants our product to do this…” “Really? It really depends on how you interpret what the user is saying…”
Oooh I wish I'd read this 8 years ago when I started building Hitlist. I ended up writing an article, 'Don't listen to your users', about the disjoint between what users say (or think!) they want vs what they actually do. It was one of the things that helped us grow to nearly 2 million users. https://medium.com/what-i-learned-building/the-user-is-always-right-eab73c620e7d
Oooh I wish I'd read this 8 years ago when I started building Hitlist. I ended up writing an article, 'Don't listen to your users', about the disjoint between what users say (or think!) they want vs what they actually do. It was one of the things that helped us grow to nearly 2 million users. https://medium.com/what-i-learned-building/the-user-is-always-right-eab73c620e7d